Voting and Elections

AI

Seeing is No Longer Believing

A.I. images, videos and audio clips are everywhere this election season. Don’t get fooled.

In 2024, just about anyone can create a realistic A.I. image, video or audio clip. These “deepfakes” are faster and easier than ever to make using software on the internet. This election season, be a smart voter and media consumer. Learn how to spot A.I. misinformation and when in doubt, check it out.

How to Recognize A.I.

The best way to spot A.I. content is to have a critical eye and approach media with skepticism. If you see something that seems questionable, do some online research to find the original context or source.

Photos

If you see a photo that seems questionable or unusual, zoom in (if you can) and look for the following things.

  1. Irregularities in human features. Look at the hands, fingers, and facial symmetry. A.I. generators struggle with these features.
  2. Inconsistent shadows and lighting. Inconsistent shadows or lighting that doesn’t match the light source are common in A.I. images.
  3. Odd facial features. Look for asymmetry or irregularities in faces, such as odd eye placement, ears at different heights, or noses and mouths that seem out of alignment.
  4. Too much perfection. A.I. images often have a plastic or overly perfect feel. They lack the imperfections and subtle variations of real images.

Videos

Deepfake video content is getting better every day, making it harder to identify. Below are a few common clues that indicate a video was generated by A.I.

  1. Strange shadows, blurring, and flickering lights. The light in A.I. generated videos often won’t follow natural patterns.
  2. Inconsistencies at the edges of people’s faces. A.I. generated videos often use face swapping, which can make the edges of a person’s face appear distorted.
  3. Skin that appears too smooth or too wrinkly. Often, the textures in an A.I.-generated video don’t look realistic. Look at people’s foreheads and cheeks to see if they match the rest of the face.
  4. Too much or not enough blinking. A.I. struggles to generate realistic facial expressions. Odd blinking patterns are a telltale sign that a video has been generated using A.I.

Audio

A.I. tools make it easy to replicate a person’s voice. Watch out for robocalls and other audio that seems off or says something unusual. Here are a few things to watch out for in audio content.

  1. Slurred words. With just a recording of someone speaking for just a few minutes,  A.I. tools can generate a realistic audio clip of their voice saying anything. However, it may slur over words not used in the original audio clip.
  2. Flat, dry tone. A.I. can struggle to replicate appropriate human emotion in voices, resulting in a monotone voice. 
  3. Background noise. A.I. generated audio will often have extra noise in the background. It can sound like a recording that was made with a low-quality microphone.

Can You Spot the A.I. Image?

A.I. imagery is better than it’s ever been. Think you can spot the deepfakes? You might be surprised how easily it is to be fooled. See if you can spot the A.I. generated images in this quick quiz.

A Quick Guide to Spotting A.I. Deepfakes

Download our quick guide to spotting A.I.-generated content. Share it on social, send it to a friend and spread the word aboutstaying aware of A.I. misinformation this election season.

Turn to Trusted Election Information Sources

If you’re looking for information about elections in New Mexico, turn to trusted sources like the Office of the Secretary of State, or your County Clerk.

This Voter Information Portal offers up-to-date information on upcoming elections, election audit results and other resources.

Report A.I. Misinformation

If you come across something you think is A.I. misinformation this election season, we want to hear about it.

Email Elections@sos.nm.gov with a link to the image or video.

Additional Resources

 

Risk in Focus: Generative A.I. and the 2024 Election Cycle (by the Cybersecurity & Infrastructure Security Agency)

Contextualizing Deepfake Threats to Organizations (by the Cybersecurity & Infrastructure Security Agency)

Artificial Intelligence (AI) and Election Administration  (by the United States Election Assistance Commission)

Safeguards for Using Artificial Intelligence in Election Administration  (by the United States Election Assistance Commission)

Upcoming Statewide Elections

2025 Regular Local Election: Tuesday November 4, 2025

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